Black and White
Black and White
Black and White have been in the men’s hairstyling business for over 90 years, and it certainly shows in their top class selection of premium pomades. Their recipes and ingredients remain as groundbreaking today as they were 9 decades ago, but they haven’t been at the top of the industry for this long by sitting on their laurels. Black and White are constantly refining and perfecting their men’s pomades ensuring they remain as revolutionary today as they have ever been.
The secret to Black and White’s success has been regular improvement and redesign, a determination to move with the times, and of course, an unbeatable eye for style. They combine scientific excellence with creative genius for products that look, feel and smell superb, delivering the premium results that modern men expect, nay, demand.
As well as their classic Black and White Genuine Pluko Pomade, Black and White also make a lighter version, for softer hold and finish, giving the same great Black and White performance, but with extra pliability. Not only that, in keeping with their tradition of moving forward, Black and White now have a Creative Paste, a light styling creme. The matte effect helps keep your style casual and fun, whilst the flexible texture of the creme means you can rework and restyle your hair throughout the day without needing to reapply. Black and White Creative Paste is the ideal product for the modern man who needs his hair and style to keep up with his busy, active lifestyle.